Automate Reddit Brand Monitoring with Webhooks
Every time your brand is mentioned on Reddit, a structured JSON payload hits your webhook endpoint. Pipe mention data into your CRM, ticketing system, analytics dashboard, or custom automation. Build the brand monitoring workflow that fits your stack.
- JSON payloads with sentiment, context, and post metadata
- Automatically log mentions to your CRM, database, or spreadsheet
- Trigger AI-powered responses or escalation workflows
- Build custom brand health dashboards with real-time data
How it works
Set up in 3 simple steps
Add your webhook URL
Enter any HTTP endpoint in your Redreach project settings: a Zapier catch hook, an n8n trigger, a Make scenario, or your own API. Redreach will POST brand mention data to this URL.
Configure brand monitoring
Add your brand names and variations. Redreach scans Reddit, applies AI context and sentiment analysis, and fires a webhook for every genuine brand mention detected.
Process and act on the data
Your automation receives the mention data and takes action: log it in a dashboard, create a support ticket, trigger a Slack alert for negative sentiment, or update a brand health score, whatever your workflow requires.
Who is this for?
Real use cases from teams using Redreach webhook alerts
Building a brand health dashboard
Pipe every mention into a database and visualize sentiment trends, mention volume, and subreddit distribution over time. Track brand perception shifts after product launches, PR events, or marketing campaigns.
Automatic support ticket creation
When a negative brand mention is detected, automatically create a ticket in Zendesk, Intercom, or Linear. The support team gets the Reddit context and can respond without anyone manually forwarding the post.
Sentiment-based escalation
Build an n8n or Zapier workflow that checks mention sentiment. Positive mentions go to a spreadsheet log. Negative mentions trigger an urgent Slack notification to the PR team. Automate your triage logic.
Competitive share-of-voice tracking
Monitor your brand and competitors via webhooks. Log all mentions in the same database to calculate share of voice, compare sentiment ratios, and generate competitive intelligence reports automatically.
Built for automation
Features designed to keep you on top of every brand mention
Rich JSON payloads
Each webhook delivery includes brand name matched, post title, body excerpt, subreddit, author, sentiment score, upvote and comment counts, creation timestamp, and a direct URL to the Reddit thread.
Sentiment data included
Unlike keyword webhooks, mention webhooks include an AI-generated sentiment score and label. Use this field to route positive and negative mentions to different workflows automatically.
Signed payloads
All webhook requests are signed with HMAC-SHA256 using your project's webhook secret. Verify the signature on your end to ensure only genuine Redreach payloads trigger your automation.
Retry and delivery logs
Failed deliveries are retried automatically with exponential backoff. Every delivery attempt is logged in the Redreach dashboard with status codes, timestamps, and full payload content for debugging.
Why Monitor Reddit?
Track Everything. Miss Nothing.
Most tools limit you to a few subreddits. We scan the entire Reddit platform daily. From major communities to niche discussions, if your keyword appears, we'll make sure you'll know about it.
Unlimited Subreddits
Don't guess where your customers are. We monitor over 100,000 subreddits. You don't need to select them manually; we find your keywords wherever they appear.
Auto-Setup with AI
Starting from scratch is hard. When you join, Redreach analyzes your product and automatically sets up the best tracking keywords for you. You can always tweak them later.
Alerts on Your Terms
Choose how you get notified: email digests, Telegram pings, Slack threads for your team, or webhooks for full automation. You decide.
Why Choose Redreach?
Finding new customers feels too hard?
Redreach is the better way.
Stop wasting hours searching customers on Reddit manually and start finding high-intent conversations that actually convert. Redreach is your Reddit Marketing OS.
Create your project (2 minutes)
Simply add your website & competitors. Redreach AI automatically finds the most relevant keywords for your business and niche.
Get high-ranking Reddit opportunities
AI tracks search engine indexed Reddit posts and brand mentions inside Reddit comments to surface highly-ranking Reddit posts to engage with. You'll be alerted for new time-sensitive opportunities.
Invest just 20 minutes daily
Review curated opportunities and engage authentically. Highly effective marketing with minimal time investment.
Thousands of ideal customers are asking for help on Reddit every day
Thousands of ideal customers
are asking for help on Reddit every day
Best email marketing tool for our growing SaaS?
Any good and cheaper Slack alternatives out there?
Is there an AI tool to automate Tiktok videos?
Trusted by 100+ growing companies
from every industry
Our Testimonials
Don't just take our word for it.
Here's what our customers are saying about Redreach. Swipe left to explore.
Paying user of Redreach - beautiful tool as well as useful for Reddit marketing! I check it every morning.
Ryan Doyle
SaaS Product
Can't believe how well-crafted this product is 🤌 Great idea and even better execution. I tested it on my company Brandbird, and it found a ton of relevant Reddit posts in less than a minute. Well done Dom 👏
Jim Raptis
SaaS Product
I love your product! It really helped me to boost the traffic on my website and increase our MRR by +500$. Highly recommend!
Marijan Divkovic
Mobile App
This is a super tool! Reddit is still such an underrated channel. Huge for any sort of consultancy business.
Anton Cherkasov
SaaS Product
Such a nice tool and idea, awesome! Reddit was my first platform where I got traction for my apps so I can't agree more :)
Cyril Niobe
Mobile App
I've been using it for the past two months or so - and it's awesome how often it nudges me about potential marketing actions I can run on Reddit. It's pretty much on auto-pilot.
Till Carlos
SaaS Product
Redreach helps us find engaged eco-conscious communities on Reddit. We cut our ad spend by 40% and built a loyal customer base through authentic product mentions.
Sara Chen
DTC E-commerce
Paying user of Redreach - beautiful tool as well as useful for Reddit marketing! I check it every morning.
Ryan Doyle
SaaS Product
Can't believe how well-crafted this product is 🤌 Great idea and even better execution. I tested it on my company Brandbird, and it found a ton of relevant Reddit posts in less than a minute. Well done Dom 👏
Jim Raptis
SaaS Product
I love your product! It really helped me to boost the traffic on my website and increase our MRR by +500$. Highly recommend!
Marijan Divkovic
Mobile App
This is a super tool! Reddit is still such an underrated channel. Huge for any sort of consultancy business.
Anton Cherkasov
SaaS Product
Such a nice tool and idea, awesome! Reddit was my first platform where I got traction for my apps so I can't agree more :)
Cyril Niobe
Mobile App
I've been using it for the past two months or so - and it's awesome how often it nudges me about potential marketing actions I can run on Reddit. It's pretty much on auto-pilot.
Till Carlos
SaaS Product
Redreach helps us find engaged eco-conscious communities on Reddit. We cut our ad spend by 40% and built a loyal customer base through authentic product mentions.
Sara Chen
DTC E-commerce
...and when we launch
we win awards.
Pricing
Pricing that
pays for itself
Ads can cost you thousands of dollars. Redreach discovers hidden opportunities on Reddit and drives organic growth for the fraction of the cost. Literally pays itself if you get a single new customer.
Frequently Asked Questions
Have questions about Redreach? 🤔 We have the answers. If you can't find what you're looking for here, reach out.
- What data does the Reddit brand mention webhook payload include?
- Each POST request contains a JSON body with the matched brand name, post title, body excerpt, subreddit, author username, creation timestamp, upvote and comment counts, AI sentiment score and label (positive/neutral/negative), a direct thread URL, and a unique event ID.
- Can I build a sentiment analysis dashboard with mention webhooks?
- Yes. Each payload includes an AI-generated sentiment score. Pipe every webhook to a database (Supabase, Airtable, Google Sheets) and connect a visualization tool like Grafana, Retool, or Looker to track sentiment trends over time.
- How do I automatically create support tickets from Reddit brand mentions?
- Set up a Zapier or n8n workflow that receives the Redreach webhook, checks the sentiment label, and creates a ticket in Zendesk, Intercom, or your preferred tool when sentiment is negative. Include the Reddit URL and context in the ticket body for easy follow-up.
- Can I filter webhook deliveries to only send negative mentions?
- Redreach sends all genuine brand mentions to your webhook. To filter by sentiment, add a conditional step in your automation tool: check the sentiment field and only proceed for negative values. This keeps your webhook data complete while your automation handles the routing.
- What is the difference between keyword webhooks and mention webhooks?
- Keyword webhooks fire when any tracked keyword appears on Reddit, useful for finding sales opportunities and relevant discussions. Mention webhooks specifically track your brand name with fuzzy matching and include sentiment analysis, designed for reputation monitoring and brand protection.
- Can I replay failed webhook deliveries?
- Yes. The Redreach dashboard shows a delivery log for every webhook event. If a delivery failed and retries were exhausted, you can manually replay the event with one click. The original payload is resent to your current webhook URL.
- Do I need my own Reddit account to use Redreach?
- Yes, you need your own Reddit account. We believe in AI-guided responses, not fully automated ones with bought bots. This approach protects your brand image and reputation. While automation might seem appealing, you don't want AI spamming the internet on your behalf, potentially damaging your reputation. Redreach helps you craft thoughtful, genuine responses that align with your brand voice.
- How can I avoid getting blocked for spam when commenting on subreddits?
- Redreach prioritizes posts with high search intent, where people are already looking for recommendations. As a rule of thumb we suggest you to not use direct links in your replies unless everyone else does it. Simply mention your product in a way that feels natural and helpful to the conversation. This is the key to effective Reddit marketing. Our AI helps you create replies that subtly mention your product while providing genuine value to the conversation. We guide you in crafting responses that are natural, helpful, and less likely to be flagged as spam.
- What does the 3-day pass one-time purchase include?
- The 3-day pass gives you full access to Redreach Pro features, except for daily mention tracking. You'll receive a comprehensive report of all search-ranking Reddit posts, plus company and competitor mentions up to the current date. It's a great way to experience the power of Redreach and gather valuable insights without committing to a subscription just yet.
- Why doesn't Redreach auto-post or auto-reply on Reddit for me?
- Because it doesn't work anymore. A recent Reddit update wiped out ~70% of automated posting accounts across the platform. Shadow-removed comments, retroactive bans, entire account networks gone overnight. Some of the biggest "auto-reply" tools had to publicly pause operations because of this. Redreach takes a different approach on purpose: we automate the research, the intent filtering, and the reply suggestions, but you post from your own account. That's what keeps your comments live, your account safe, and your marketing compounding over time instead of getting wiped. Read more about why we built it this way.
- Does my company need a website to use Redreach?
- Yes, we currently require information about your website to provide the best results. If you're working on a new idea and want to validate it without a website, please contact us, and we'll help you find a way to use our service effectively.
- How long does the process take from setup to receiving post recommendations?
- After onboarding, which takes less than two minutes, our AI analyzes hundreds of data points. The entire process typically takes around 2-3 minutes. You'll be notified via email once your post recommendations are ready to access.
- What makes Redreach different from other Reddit marketing tools?
- We believe solely relying on manually added keywords is inherently flawed. Redreach uses advanced AI to determine relevant keywords and find high purchase intent posts without you needing to come up with keywords. Our 'magic' algorithm analyzes your website and competitors to identify the most relevant opportunities, saving you time and getting you relevant leads.
- Can Redreach guarantee results or increased sales?
- While we can't guarantee specific results or sales increases, Redreach significantly improves your chances of success on Reddit by identifying high-impact conversations and guiding you to engage effectively. Your success will depend on factors like your product, your engagement style, and your target audience's receptiveness.
- Does Redreach offer Reddit DM automation (Outbound)?
- Yes! In addition to our Inbound Reddit marketing tool that finds high-intent conversations, we also offer Redreach Outbound - a powerful Reddit DM automation Chrome extension. Send bulk personalized DMs to targeted Reddit users, track responses in our built-in CRM, and scale your outreach without getting banned. Our smart anti-detection features mimic human behavior with randomized delays and account age-based limits. Learn more about DM automation.
- What does a 'seat' mean in the pricing plans?
- A seat is one user with access to your Redreach project. The owner (you) always counts as one seat. Additional seats let you invite team members to view posts, reply, mark items as replied, and receive email notifications. The Startup plan includes 1 seat (owner only), Growth includes 2 seats (owner + 1 member), and Professional includes 3 seats (owner + 2 members). Need more seats? Reach out to us for custom team sizes.
- Do you offer a money-back guarantee?
- Yes, we absolutely believe in the power of our tool and want you to get the best out of it. Redreach pays for itself if you get a single new customer. Amazing right? However, should you not be satisfied with the results, we happily offer a money-back guarantee within the first 48 hours after payment.
- Do you offer a plan for agencies and white-label Reddit marketing?
- Yes! Redreach is built for agencies running Reddit marketing on behalf of clients. Manage multiple client projects from one account, track competitors, generate AI-guided replies, and report on results. Whether you run a white-label social media agency or a dedicated Reddit growth service, Redreach gives your team the tools to scale client work efficiently. Contact us to learn about agency pricing and multi-project setups.
Get Customers from Reddit
Redreach is the Reddit marketing tool that identifies highly relevant conversations, enabling you to naturally promote your product, monitor brand and competitor mentions, and generate sales from Reddit traffic.